In Love with TranslationMaria Gaydukova
Do you know that it’s Saint Valentine’s Day today? An interesting fact is that, in Japan, one small translation mistake led to a Valentine’s Day tradition.
In the land of the rising sun, it is the women who give men chocolate: and not just to their loved one, but to nearly every man in their social life. It was 1936 when Valentine’s Day was first introduced to Japan by a chocolate company called Morozoff. One of the company’s executives learned about Valentine’s Day but misunderstood the gift-giving custom meant “women give men gifts”, rather than vice versa. And, so, the current tradition was born.
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